our portfolio

+ Secondary Market Pieces


Featuring work from: Jean-Michel Basquiat, Henri Cartier-Bresson, Richard Hambleton, Keith Haring, Sol LeWitt, Malcolm Morley, and Robert Rauschenberg.





CUSP Cameo highlights guest artists, photographers, and sculptors throughout the year, all of whom have a unique technique or artistic point-of-view.

Currently featuring Richard Bruce

Richard Bruce is an American painter currently based in Upstate New York. He often works with acrylic on wood, panel, and paper to create fields of organic forms, whose intricacy and repetition suggest an unmistakable liveliness that references the environment he so carefully appreciates.



Artist's statement:

"My paintings have been heavily influenced by the Abstract Expressionist painters and, during my early years in Manhattan I had the great fortune to work with and get to know many of the greats including Joan Mitchell and Milton Resnick.   Abstract elements are still incorporated in my work, however, now my paintings are much more informed by the area in which I live and the ethereal beauty of the Hudson Valley.

Recently I have realized how little my paintings actually have to do with landscape. In fact, most landscape painting holds very little interest for me. I am not trying to create literal depictions of specific places, but am more interested in capturing the experience of the landscape, of being in nature and the inherent spirituality found there. The paintings are very much about the river and the water. 

When I am not painting I spend a great deal of time kayaking on the river or hiking on the many trails in the area. I am also very concerned about the preservation and restoration of this environment and wonderful resource.

I feel like painting is a meditative process.  I can become totally entranced while painting.

Painting is very autobiographical in the sense that I can't escape what is going on in my life when creating and that energy goes into the work.  Sometimes the work feels so personal that it is difficult for me to separate from it.  With that in mind I sometimes I feel that I am not the best judge of my own work.  I will like a certain painting for emotional reasons, where as a viewer will be drawn to it for the visual."


about cusp

CUSP NYC and The Idea Trip were formed by NYC influencer Brian Maloney who has created world class integrated marketing campaigns for the world's best brands for the past 25 years.

As a creative consultancy, CUSP NYC offers a portfolio of contemporary artists for private and commercial collections, large scale mural installations, curatorial services and collaborative, creative projects.

CUSP Sunset Park is available for creative/cultural events, classes, and gatherings for small groups. Send us an email!




Creativity Unleashed to Solve Problems, CUSP, has always been my modus operandi. Since the beginning of my career in brand marketing and public relations, I have looked to art for inspiration.  Whether to brand products, develop corporate identities, or expand pre-existing business reputations for the world’s most notable companies, the power of art has always been the engine of my creativity.  

I realized early on that the ultimate form of branding is in the direct conveyance of art. With CUSP, I am determined to bring the unbridled lessons of accessibility to my new gallery. Everyone is included in CUSP because it is defined not necessarily as a forum for art acquisition, but rather as a safe house where an experiential exposure to the power of art is available to all.

The artists I have selected to represent reflect a sustained seasoned world view. Each painter has developed a personal form language supported by a commitment to high craftsmanship. While their visual voices are unique, all CUSP artists are family in their respective embrace of color.

In sharing my creative motto CUSP, I hope you are inspired to find your personal place of inquisitiveness. Be energized and embrace the artistic destination that reverberates for you, be it fine art, dance, music, or theater. CUSP has always lived within me and I would now like to share the excitement I have always known with you.

- Brian Maloney, Founder of CUSP NYC




Brian Maloney, Founder & DIrector
Maloney most recently was Managing Director for Ogilvy Public Relations and led the US Brand Marketing practice, working with brands such as American Express, FORD and LG Consumer Electronics. While at Ogilvy, Maloney created the Arts@Ogilvy program where he invited local contemporary artists to showcase their work throughout common areas and work spaces.

Prior to Ogilvy, Maloney was founder and co-CEO of Maloney & Fox, a creative consumer powerhouse for more than 15 years, serving leading brands such as Mercedes-Benz, Brookfield Place, The Rockwell Group, LinkedIn, Microsoft, Tupperware, Shutterfly and Glenfiddich Single Malt Scotch. 

At Maloney & Fox, Brian led his teams to nearly 100 consumer marketing and PR awards, including "Small Agency of the Year, 2010" and one of the "Top 50 Best Firms to Work for in New York" from Crain's New York.

Outside of work, Brian can be found exploring on-the-cusp NYC neighborhoods or in Washington Square Park running after his twins with his partner, Stelian Serban. He is an advisory board member of DeGustibus Cooking School and co-founded Operation Design (, a mentoring program in Art & Design for NYC public school students.



May 2017 -
October 2017

David Cooper
Dragica Carlin
J. "SinXero" Beltran
Joe Iurato
Merle Lindsey Allen
Michael DesRosiers
Ross Brodar
Sam Glankoff
Weston Wittry


CUSP Sunset Park
264 39th St.
Brooklyn, NY 11232
(D,N,R train to 36th St. Brooklyn)

135 West 4th Street
New York, NY 10012

General inquiries:


Brian Maloney:

Name *